{"id":4345,"date":"2021-07-16T12:35:35","date_gmt":"2021-07-16T09:35:35","guid":{"rendered":"https:\/\/simurwp.simurdigital.com\/?p=4345"},"modified":"2026-10-12T16:01:09","modified_gmt":"2026-10-12T13:01:09","slug":"gorsel-optimizasyonu","status":"publish","type":"post","link":"https:\/\/simur.org\/seo-blog\/gorsel-optimizasyonu\/","title":{"rendered":"G\u00f6rsel Optimizasyonu"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Web g\u00f6r\u00fcnt\u00fclerinin optimize edilmesi ve m\u00fcmk\u00fcn olan en k\u00fc\u00e7\u00fck boyut korunmakla birlikte, y\u00fcksek kaliteli g\u00f6r\u00fcnt\u00fclerin boru boyutta, bi\u00e7imde ve \u00e7\u00f6z\u00fcn\u00fcrl\u00fckte sunulmas\u0131 i\u015flemi olan g\u00f6rsel optimizasyonu g\u00f6rsellerin yeniden boyutland\u0131r\u0131l\u0131p \u00f6n belle\u011fe al\u0131nmas\u0131 ya da boyutun s\u0131k\u0131\u015ft\u0131r\u0131lmas\u0131 gibi farkl\u0131 \u015fekillerde yap\u0131labilir.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">G\u00f6rsellerin do\u011fru kullan\u0131lmas\u0131 web sayfas\u0131n\u0131n daha dikkat \u00e7ekici ve zengin bir hale gelmesini sa\u011flar. Do\u011fru optimize edilen g\u00f6rseller arama motoru sorgular\u0131nda \u00fcst s\u0131rada yer ald\u0131\u011f\u0131nda web sayfas\u0131n\u0131n trafi\u011fi de art\u0131r\u0131lm\u0131\u015f olur. Optimize edilmemi\u015f g\u00f6rseller web sayfalar\u0131 i\u00e7in sorun olu\u015fturabilir. \u00d6zellikle y\u00fcksek boyuta sahip ve optimize edilmeyen g\u00f6rseller web sayfalar\u0131n\u0131n y\u00fcklenme s\u00fcresini uzat\u0131p bir\u00e7ok kullan\u0131c\u0131n\u0131n sayfay\u0131 g\u00f6r\u00fcnt\u00fclemeden terk etmesine neden olabilir. Bu nedenle belirli noktalar g\u00f6z \u00f6n\u00fcnde bulundurularak g\u00f6rsel optimizasyonu yap\u0131lmal\u0131d\u0131r.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Do\u011fru ve \u0130lgili G\u00f6rsellerin Kullan\u0131lmas\u0131<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Web sayfalar\u0131nda yer alan g\u00f6rseller \u00e7ok \u00f6nemli \u00f6\u011feler oldu\u011fundan \u00f6zensiz se\u00e7imler yap\u0131lmas\u0131 web sayfas\u0131 i\u00e7in olumsuz bir durum olabilir. Bu nedenle kullan\u0131c\u0131lar\u0131n dikkatini \u00e7ekecek, sayfa i\u00e7eri\u011fiyle alakal\u0131 ve kullan\u0131c\u0131lara bir \u015feyler aktaracak g\u00f6rselle olmal\u0131d\u0131r. Do\u011fru g\u00f6rsellerin se\u00e7imi kullan\u0131c\u0131lar\u0131n web sayfas\u0131nda daha fazla vakit ge\u00e7irmesini ve iyi bir deneyim ya\u015famalar\u0131n\u0131 sa\u011flar.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u00d6zg\u00fcn ve Kaliteli G\u00f6rseller Se\u00e7ilmesi<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Kaliteli ve \u00f6zg\u00fcn i\u00e7erikler ilgili g\u00f6rselin arama motoru sonu\u00e7lar\u0131ndaki performans\u0131n\u0131 ve kullan\u0131c\u0131 deneyimini olumlu y\u00f6nde etkiler. Hatta web sayfas\u0131ndaki g\u00f6rsel kullan\u0131c\u0131n\u0131n ilgili marka ya da kurum hakk\u0131ndaki d\u00fc\u015f\u00fcncesini de etkileyebilir. Kaliteli ve \u00f6zg\u00fcn g\u00f6rseller kullan\u0131lmas\u0131 kullan\u0131c\u0131lar\u0131n dikkatinin \u00e7ekilmesinde, kullan\u0131c\u0131 nazar\u0131nda ilgili web sitesi i\u00e7in olumlu bir etki yarat\u0131lmas\u0131nda da \u00f6nemli role sahiptir. Bu nedenle \u00f6zenle se\u00e7ilen g\u00f6rseller kullan\u0131c\u0131lara en kaliteli \u015fekilde sunulmal\u0131d\u0131r.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/simur.org\/seo-blog\/wp-content\/uploads\/2021\/07\/gorsellerin-telif-haklari.webp\" alt=\"gorsellerin telif haklari\" class=\"wp-image-9285\" srcset=\"https:\/\/simur.org\/seo-blog\/wp-content\/uploads\/2021\/07\/gorsellerin-telif-haklari.webp 1000w, https:\/\/simur.org\/seo-blog\/wp-content\/uploads\/2021\/07\/gorsellerin-telif-haklari-300x200.webp 300w, https:\/\/simur.org\/seo-blog\/wp-content\/uploads\/2021\/07\/gorsellerin-telif-haklari-768x512.webp 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>G\u00f6rsellerin Telif Haklar\u0131<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Telif hakk\u0131na dikkat edilmeksizin herhangi bir rakipten ya da bir web sitesinden al\u0131nan g\u00f6rsellerin kullan\u0131lmas\u0131 yasal sorunlara neden olabilir. Telif sorunlar\u0131 ile kar\u015f\u0131la\u015f\u0131lmamas\u0131 i\u00e7in web y\u00f6neticileri sayfada kullanacaklar\u0131 g\u00f6rselleri kendileri tasarlamal\u0131, stok g\u00f6rselleri ya da telif hakk\u0131 olmad\u0131\u011f\u0131ndan emin olunan g\u00f6rselleri kullanmal\u0131d\u0131r.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Dosya Format\u0131n\u0131n Se\u00e7ilmesi<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">G\u00f6rsellerin t\u00fcr\u00fcne ve kullan\u0131m amac\u0131na g\u00f6re farkl\u0131 dosya formatlar\u0131 vard\u0131r. JPEG ve PNG en bilinen g\u00f6rsel dosya formatlar\u0131d\u0131r. \u00c7o\u011funlukla JPEG b\u00fcy\u00fck g\u00f6rseller i\u00e7in, PNG saydam arka planl\u0131 g\u00f6rseller i\u00e7in, GIF hareketli g\u00f6rseller olu\u015fturmak i\u00e7in, SVG ise logo ve ikonlar i\u00e7in kullan\u0131l\u0131r. Bunlar\u0131n d\u0131\u015f\u0131nda JPEG ve PNG formatlar\u0131na gren kaliteden taviz vermeden s\u0131k\u0131\u015ft\u0131rma yapabilen WebP format\u0131 da Google taraf\u0131ndan desteklenmektedir. Ancak bu g\u00f6rselin format\u0131n\u0131 baz\u0131 taray\u0131c\u0131lar desteklemez.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>G\u00f6rsel Dosyalar\u0131n\u0131n Do\u011fru Bir \u015eekilde Adand\u0131r\u0131lmas\u0131<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">G\u00f6rsellerin edinildikleri kaynaklara ya da kullan\u0131lan programlara g\u00f6re farkl\u0131 ve anlam ta\u015f\u0131mayan isimlere sahip olmas\u0131 m\u00fcmk\u00fcnd\u00fcr. Karma\u015f\u0131k harflerden ve say\u0131lardan olu\u015fan isimleri olabilir. Ancak g\u00f6rsel dosyalar\u0131n\u0131n do\u011fru bir \u015fekilde isimlendirilmesi web sayfas\u0131n\u0131 taramak i\u00e7in gelen arama motoru botlar\u0131n\u0131n web sayfas\u0131ndaki g\u00f6rsel hakk\u0131nda daha do\u011fru bilgi sahibi olmas\u0131 a\u00e7\u0131s\u0131ndan \u00e7ok \u00f6nemlidir. Bu nedenle edinilen g\u00f6rseller optimize edilmeli ve do\u011fru \u015fekilde isimlendirilmelidir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>G\u00f6rsellerin Kaliteleri ve Boyutlar\u0131 Aras\u0131ndaki Denge<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Web y\u00f6neticileri kullan\u0131c\u0131lar\u0131na sayfalar\u0131nda kaliteli g\u00f6rseller sunmay\u0131 \u00e7ok istese de kaliteli di\u011fer bir deyi\u015fle y\u00fcksek boyuta sahip g\u00f6rseller kullan\u0131lmas\u0131 web sayfalar\u0131n\u0131n a\u00e7\u0131l\u0131\u015f h\u0131z\u0131n\u0131 fazlas\u0131yla etkiler. Bu nedenle web sayfalar\u0131na y\u00fcklenecek olan g\u00f6rsellerin optimize edilmeli ve kaliteden \u00f6d\u00fcn verilmeksizin k\u00fc\u00e7\u00fclt\u00fclmesi gerekir. squoosh.app ve kraken.io gibi \u00fccretli ya da \u00fccretsiz bir\u00e7ok ara\u00e7 g\u00f6rsel optimizasyonunda kullan\u0131labilmektedir.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/simur.org\/seo-blog\/wp-content\/uploads\/2021\/07\/dogru-boyuta-sahip-gorseller-kullanilmasi.webp\" alt=\"dogru boyuta sahip gorseller kullanilmasi\" class=\"wp-image-9286\" srcset=\"https:\/\/simur.org\/seo-blog\/wp-content\/uploads\/2021\/07\/dogru-boyuta-sahip-gorseller-kullanilmasi.webp 1000w, https:\/\/simur.org\/seo-blog\/wp-content\/uploads\/2021\/07\/dogru-boyuta-sahip-gorseller-kullanilmasi-300x200.webp 300w, https:\/\/simur.org\/seo-blog\/wp-content\/uploads\/2021\/07\/dogru-boyuta-sahip-gorseller-kullanilmasi-768x512.webp 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Do\u011fru Boyuta Sahip G\u00f6rseller Kullan\u0131lmas\u0131<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kaliteli g\u00f6rseller genellikle y\u00fcksek \u00e7\u00f6z\u00fcn\u00fcrl\u00fc\u011fe sahip olmakla birlikte y\u00fcksek \u00e7\u00f6z\u00fcn\u00fcrl\u00fc\u011fe sahip olan g\u00f6rsellerin ilgili web sayfas\u0131nda nas\u0131l bir alanda sergilendi\u011fi de olduk\u00e7a \u00f6nemlidir. En verimli sonucun al\u0131nabilmesi i\u00e7in web sayfas\u0131nda g\u00f6rsellerin sergilendi\u011fi alan\u0131n kontrol edilmesi ve gerekli optimizasyon i\u015flemlerinin yap\u0131lmas\u0131 gerekir. Aksi takdirde web sayfas\u0131n\u0131n y\u00fcklenme h\u0131z\u0131 olumsuz y\u00f6nde etkilenebilir. Buna ek olarak g\u00f6rselin sergilendi\u011fi alanla kendi boyutunun kolayca g\u00f6r\u00fclebilece\u011fi taray\u0131c\u0131 eklentileri de kullan\u0131labilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Alt Text Etiketinin Kullan\u0131lmas\u0131<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">G\u00f6rsellerde alt text etiketinin kullan\u0131lmas\u0131 arama motoru botlar\u0131n\u0131n ilgili g\u00f6rselleri anlamland\u0131rmas\u0131nda \u00f6nemli bir role sahiptir. Bu nedenle son derece \u00f6nemli olan alt text etiketi mutlaka kullan\u0131lmal\u0131d\u0131r. Ancak kullan\u0131m esnas\u0131nda g\u00f6rsel hakk\u0131nda bilgi de verilmelidir.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>G\u00f6rsellere \u00d6zel Site Haritalar\u0131<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yaln\u0131zca g\u00f6rsel i\u00e7erikleri bulundu\u011fu URL\u2019lerin arama motoru botlar\u0131na sunuldu\u011fu site haritalar\u0131na image sitemap denilir. G\u00f6rsel site haritalar\u0131 web sayfalar\u0131nda bulunan g\u00f6rsellerin arama motoru botlar\u0131 taraf\u0131ndan \u00f6zel olara taranmas\u0131n\u0131 sa\u011flad\u0131\u011f\u0131 gibi g\u00f6rseller hakk\u0131nda bilgi verilmesine de katk\u0131da bulunur. Site haritalar\u0131nda yer alan g\u00f6rseller arama motorlar\u0131nda yap\u0131lan g\u00f6rsel aramalarda da performans\u0131 daha iyidir. Bu y\u00fczden g\u00f6rsellerin \u00f6zel olarak ayr\u0131 bir site haritas\u0131 ile arama motoru botlar\u0131na sunulmas\u0131 do\u011fru bir ad\u0131m olarak kabul edilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ertelemeli Y\u00fcklenen G\u00f6rseller<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Web sayfas\u0131n\u0131n y\u00fcklenme h\u0131z\u0131n\u0131 en \u00e7ok etkileyen unsurlardan biri g\u00f6rsellerdir. \u00c7ok say\u0131da g\u00f6rselin yer ald\u0131\u011f\u0131 web sayfalar\u0131 genellikle yava\u015f a\u00e7\u0131l\u0131r. Bu t\u00fcr web sayfalar\u0131ndaki g\u00f6rselle optimize edilmesine kar\u015f\u0131n kullan\u0131c\u0131lar sayfaya ilk girdikleri anda, t\u00fcm g\u00f6rseller ve \u00f6\u011feler ayn\u0131 anda y\u00fcklenmeye \u00e7al\u0131\u015ft\u0131\u011f\u0131ndan sayfa y\u00fcklenme h\u0131z\u0131 daha d\u00fc\u015f\u00fck olabilir. Bu gibi durumlarda \u201cLazy Load\u201d da denilen g\u00f6rsellerin ertelemeli olarak y\u00fckletilmesi y\u00f6nteminin kullan\u0131lmas\u0131 \u00f6nerilebilir. Bu y\u00f6ntemi kullan\u0131c\u0131 ilgili sayfaya giri\u015f yapt\u0131\u011f\u0131ndan sayfay\u0131 a\u015fa\u011f\u0131 kayd\u0131rmadan g\u00f6rd\u00fcm ilk alan\u0131n d\u0131\u015f\u0131ndaki g\u00f6rseller ertelemeli olarak y\u00fckletilmektedir. Bu sayede sayfan\u0131n alt k\u0131s\u0131mlar\u0131ndaki g\u00f6rseller kullan\u0131c\u0131 sayfay\u0131 a\u015fa\u011f\u0131 do\u011fru kayd\u0131rd\u0131k\u00e7a y\u00fcklenmektedir.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Web g\u00f6r\u00fcnt\u00fclerinin optimize edilmesi ve m\u00fcmk\u00fcn olan en k\u00fc\u00e7\u00fck boyut korunmakla birlikte, y\u00fcksek kaliteli g\u00f6r\u00fcnt\u00fclerin boru boyutta, bi\u00e7imde ve \u00e7\u00f6z\u00fcn\u00fcrl\u00fckte sunulmas\u0131 i\u015flemi olan g\u00f6rsel optimizasyonu g\u00f6rsellerin yeniden boyutland\u0131r\u0131l\u0131p \u00f6n belle\u011fe al\u0131nmas\u0131 ya da boyutun s\u0131k\u0131\u015ft\u0131r\u0131lmas\u0131 gibi farkl\u0131 \u015fekillerde yap\u0131labilir.&nbsp; G\u00f6rsellerin do\u011fru kullan\u0131lmas\u0131 web sayfas\u0131n\u0131n daha dikkat \u00e7ekici ve zengin bir hale gelmesini sa\u011flar. Do\u011fru optimize [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9283,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4345","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/simur.org\/seo-blog\/wp-json\/wp\/v2\/posts\/4345","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/simur.org\/seo-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/simur.org\/seo-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/simur.org\/seo-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/simur.org\/seo-blog\/wp-json\/wp\/v2\/comments?post=4345"}],"version-history":[{"count":1,"href":"https:\/\/simur.org\/seo-blog\/wp-json\/wp\/v2\/posts\/4345\/revisions"}],"predecessor-version":[{"id":9287,"href":"https:\/\/simur.org\/seo-blog\/wp-json\/wp\/v2\/posts\/4345\/revisions\/9287"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/simur.org\/seo-blog\/wp-json\/wp\/v2\/media\/9283"}],"wp:attachment":[{"href":"https:\/\/simur.org\/seo-blog\/wp-json\/wp\/v2\/media?parent=4345"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/simur.org\/seo-blog\/wp-json\/wp\/v2\/categories?post=4345"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/simur.org\/seo-blog\/wp-json\/wp\/v2\/tags?post=4345"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}